As Aristotle spread, "the whole is more than the sum of that part." This ancient philosophy has recently become more accepted in marketing. According to this concept, a business is not a combination of several departments that must functi ...
Importance of Buyer Persona for Business
You know your customers very well. Right? I am sure, you must. After all, the customer is the focal point for any business. Perfect! So let’s explore the importance of buyer persona for business in some more detail!
